Jairek Robbins.com is a well known international speaker. He wanted to create something online that would bring some interactivity to his audience and allow them to particpate in his social media. The online social media contest was a huge hit and his audience really enjoyed particpating for the prizes. The end result was a win win for everyone. His audience had fine and Jairek was able to build up a stronger social media presence as a result of the contest.